Five Ten has launched its new Freerider shoes, made from recycled ocean waste.
The shoes come in the form of the Freerider and Freerider Pro models featuring the new Primeblue material, a high-performance recycled material made in collaboration with Parley Ocean Plastic
. Both models also use recycled polyester and sustainably sourced cotton. Adidas and Five Ten aims to completely phase out the use of virgin polyesters by 2024 and have all shoes and apparel made with 100% recycled materials.
|This will bring us one step closer to becoming a fully-circular company. Our sport is built in the outdoors and as a brand we need to be accountable for the impact we have on nature and the environment.— Luke Hontz, Senior Product Manager, Five Ten Bike|
Parley is an organisation that advocates for clean oceans and collects ocean waste to create their own material using plastic waste intercepted by them from remote islands, shorelines, waters and coastal communities. The collection of plastic pollution forms part of Parley's AIR strategy that looks to Avoid plastic wherever possible, Intercept plastic waste and Redesign the material itself.
|Parley AIR is the strategy to end the fast-growing threat of marine plastic pollution. We believe plastic is a design failure, one that can only be solved by reinventing the material itself. To create change, we can stop producing more plastic right away and use up-cycled marine plastic waste instead. Everyone has a role to play— Parley|Five Ten Freerider Pro
From waste to a usable material
Five Ten has kept the classic looks of the Freerider Pro while updating the material to the new PrimeBlue offering. As usual, the shoes feature a Stealth® Marathon™ rubber and a Dotty tread for the great levels of grip you would expect from Five Ten. The Freerider Pros also feature the OrthoLite® sockliner and an impact-resistant toe box.
Five Ten Freerider
The standard Freerider retains its casual appearance that suits being worn both on and off the bike. The Freerider keep the Stealth® S1™ rubber sole and combine this with a textile upper made from the Primeblue material.
The shoes are priced at £90 for the Freerider and £120 for the Freerider Pro. The new Freeriders are available now and you can find out more here
Next: Encourage companies to use less single use plastics in packaging.
"First: Encourage companies to use less single use plastics in packaging." There are some incredibly easy wins here, in terms of impact and waste.
Then, greener solutions, circular lifecycles, game on!
Obviously it's easier said than done, but if people would just stop consuming on an outrageous level (IE buying the new Iphone each year) we'd be a lot further ahead...
I am as a trend seeing more plain boxes, paper scrap compostable shipping packing, and reused exterior shipping boxes.
First: Kudos for developing a green product.
Then: Lace cover request.
Plain brown recyclable cardboard box stuffed with biodegradable fill and thin or online directions is impressive packaging.
An oversized box of bonus mountains of plastic with shiny plastic graphics that can't be recycled and a 100 page manual for 2 pages of instruction...along with the thought of what I'm paying extra for this "impressive" extra packaging...just pisses me off
It is a process currently being worked on called 'future craft' - products that are made to be remade creating a circular manufacturing loop.
You do normally save the glossy outer cartons though, I look at SRAM especially there. The glossy red mountain and plastic dinner trays that come when you build a SRAM aftermarket spec bike is embarrassing.
Make a shoe that's durable enough to last more than half a season of riding
You think adidas doesn't test their shoes? They know how long they last, the also know you wont buy them if they don't work well.
Seems like our shoes would last forever in this kind of scenario since metal-on-metal lasts really long and the sole of the shoe wouldn't constantly be interfacing with metal spikes.
Sigh. I'll keep dreaming. Maybe someday a shoe/pedal manufacturer could get on this.
I have a pair of Merrell Wilderness boots that I bought in 1995. They've been, literally, all over the world. I've resoled them 4 times, and the uppers are still going strong. I anticipate being able to pass them down to one of my kids one day (if one of them is "blessed" with a size 13 foot).
I'd rather try to give my money to a less greedy corporation that encourages longevity over consumption.
Which comes with a spray to keep it clean and glowing.
- SOUL GLO-
But for long spins in the wet, proper waterproof flat boots would be a dream
In deep winter I’d take almost any brand, 5Ten would just be my first choice
I would love a waterproof 510. Or, even a water resistant 510.
Current 510 Freeriders seem to both absorb all water they come across, and retain it for much longer than you'd think possible.
Some rides I've literally had water squishing up from the insole on the pedal stroke (enough to partially cover my toes). And to dry them, I take my leaf blower and stick it in there and blow at full throttle for a bit, blowing out the "super" excess of water. After that I can take them inside to actually try to dry them (which still takes ages).
Waterproof socks help. But it would be nice not to have shoes that double+ in weight, and take ages to dry out.
Then for drying, I find stuffing them with old newspaper / paper really does the trick.
Why do they change the models so often? I fancied a pair of Impact Pro after trying my mate's, but they seem to be discontinued as well now.
Is that a Supra ?!?!
Maybe one day shoe companies will make shoes that are foot shaped and not pointy at the front. One day
Primeblue is a high-performance recycled material made in part with Parley Ocean Plastic—upcycled plastic waste, intercepted on remote islands, beaches, coastal communities and shorelines, preventing it from polluting our ocean.
so the plastic is NOT taken from the ocean
and it doesn't say how much of the plastic is recycled
Hope that clears it up - more specific info on the products is available on Adidas.com/fiveten
Plant rubber, plant based fabric, it’s time we bail on plastics.
Fat bulky shoes like this haven’t been cool since you could still skate love park in philly.
BTW these shoes don't look like dorky mountain bike apparel.
Buy Shimano shoes they last 10 times longer
How about now working on a distribution partner for Au/NZ!
Why do we have to buy them from CRC?
Let me buy them from a shop!
"AVAILABLE MONDAY, MARCH 22ND AT 3:00 AM EDT" Make sure you set your alarm!
but hey what ever floats you boat bud