Racing & Industry Rumours: Hardline Series, Vergier Trexit (false), OneUp Investment, etc.

Sep 19, 2022
by Mike Levy  


With so many questions still remaining, it's likely that 2023 will look a lot different from what we're all used to. Our last Racing Rumours article laid out some of what's expected, including a long-discussed racer's union, a smaller finals field at World Cups, no commentary from Rob Warner at those World Cups, and a big hike in registration fees for factory-level teams. Those headlines will no doubt make for a very different season next year, but they're not the only rumours we've heard...

Below are a few more pieces of gossip, from racing news to business dealings. As always, these are well sourced rumours only, with varying degrees of confidence. We've reached out for comment to all involved and will update this article as we learn more.







Red Bull Hardline Series in 2023
Status: Unconfirmed, but likely

The World Cup will always be amazing, but did you watch Hardline this year? One of the rowdiest races ever conceived, this year's Red Bull Hardline saw riders face multiple 90-foot jumps, massive rhythm sections, a monster-sized step-down, and some of the roughest, steepest trail that's ever been put between course tape. If World Cup downhill racing is the Formula One of our sport, Hardline is more like a cross between King of the Hammers and WRC, or akin to Rampage being a timed race but there are also a few hundred trees that you really want to avoid.

Just imagine if there was a Hardline series next year...


We've heard whispers about exactly that, and given that Red Bull isn't involved with that other world-traveling series anymore, it sure seems like a rumour that makes a bit of sense. With so few World Cup races each season and annoyingly long gaps between many of them, one could easily argue that there's room for another top-drawer series. Especially so if it's different enough from the norm, which Hardline certainly is. While a World Cup has more limitations and and sees much more traffic, Red Bull doesn't need to play to the same rules. Would Val di Sole be scary for the average rider to get down, let alone race? Of course, but the size of Hardline's gaps makes it a very different challenge, and an entire series full of them would no doubt attract a lot of attention. And what if Rob Warner was the commentator?

Unsurprisingly, Red Bull didn't want to comment at this point, but we'll see what happens down the road.



OneUp Components EDC Lite

Pon Investing in OneUp
Status: Unconfirmed, but likely

Back in 2013, a small Canadian company called OneUp debuted its first product, a range-extending cog for 10-speed drivetrains. That very green cog made a lot of sense, and since then OneUp has gone on to make a bunch of other products that also make a lot of sense, from my favourite mini-pump to super-adjustable dropper posts, some hidden tools, and a whole bunch of other things sold directly from their website. Clever products sold at reasonable prices is a strategy has seen the brand emerge as a rider favourite. Recently, several sources have suggested that the tiny Squamish brand has taken on some investment dollars from the not-so-tiny Pon Holdings to help them keep pace with demand.

Who the heck is Pon? The Dutch conglomerate's cycling arm is called Pon.Bike and currently owns Santa Cruz, Focus, and Cervelo, as well as Cannondale, Schwinn, and a bunch of other brands, making it one of the largest cycling companies in the world.

OneUp now offers pedals, droppers with 240mm of travel, and much more.
Best flat pedals 2020

Sam Richards, OneUp's owner and founder, had this to say when I reached out for comment: "OneUp is a small, privately owned Canadian company based in Squamish, BC. We don't discuss our financial details publicly. Lots has changed in the last nine years, but our focus and motivation remain the same. We started out as three engineers making the parts we wanted for our bikes. Chris, Jon, and I are still running OneUp, still in Squamish, and still making the parts we want for our bikes. But now we have an awesome team of sixteen more riders helping us. We're stoked to share our latest components with you soon."

Pon for their part, gets a lot of credit within the industry for not messing with a good thing when they bought Santa Cruz. If Pon or anyone else does in fact have an interest in OneUp, we're hopeful that it'll simply translate to more stock of more clever products, sold at reasonable prices.




Polygon World Cup DH Team
Status: Unconfirmed

Indonesian brand Polygon had been on the World Cup series for the last eight years as the title sponsor and frame supplier for the Polygon UR Team, but that came to an end last year and there's currently no such thing as a 2022 Polygon downhill bike. What they do have, however, is a brand new enduro bike that uses a six-bar suspension layout, and a brand new enduro racing team consisting of Matt Stuttard, Brady Stone, and Dan Wolfe.

Even so, we've heard that there might be a yet-to-be-seen downhill bike in the works using a similar suspension design and that while their EWS team is a factory-supported effort, they could go back to being a title and frame sponsor at the World Cup. Even the largest brands sell relatively few downhill bikes, with them being a drop in the bucket compared to numbers from cross-country and trail categories that are many times larger, so why bother? Downhill bikes, and those being raced at the World Cup level, help to sell a ton of other models, including brand-new enduro bikes.




Gee Atherton Returns to World Cup Racing
Status: Confirmed

He's won many World Cups, overall titles, and is both a national and World Champion, but coming back to race Hardline after a nightmare crash and more than a year away might be just as impressive. If you haven't seen it, Gee was filming 'The Knife Edge' in the UK and riding a rock ridgeline with too much exposure when things went horribly wrong. The result was many broken bones, a punctured lung, and a two-week hospital stay after being airlifted off the mountain. It was the kind of crash that would see the average person trade their mountain bike in for a set of golf clubs, but Gee is obviously not your average person.

The Briton was riding hard during Crankworx Whistler when I ran into him and told me that he plans to come back, which was also confirmed in Nick Bentley's interview with him from Hardline: "What next season looks like I'm not sure yet because we've got some big filming projects planned as well. But, you know, this weekend shows I love racing and Hardline especially since it's such a sick event. So yeah, I'm keen for this, I'm keen for some World Cups, and yeah, we'll see."




Loris Vergier Not Riding for Trek in 2023
Status: False

After four years with the Syndicate, Loris Vergier signed with the Trek Factory Racing outfit in 2021 to ride the ever-evolving Session downhill bike. He's had plenty of success since, from a handful of impressive wins in Maribor (again!) and more recently on the infamous Val di Sole World Cup track by over three seconds, but the Frenchman has also had a rough string of injuries to close out the season. An innocent-looking low-side crash in Mont-Sainte-Anne resulted in a bum shoulder and Vergier sitting out come Sunday, while three broken bones from a practice crash at French Championships kept him from improving on his fourth place in 2021. Loris still managed to finish second overall in the World Cup standings, with a win at the final round in Val di Sole, and will no doubt be even more of a force if and when he stays healthy.

Loris will be aiming for the top spot aboard a Session through 2024, with the team confirming his contract to us and putting a stop to any unfounded rumours.




Fewer Commencal Teams
Status: Unconfirmed

Commencal has had a massive competitive presence, with multiple teams spanning downhill racing and the Enduro World Series that have earned many wins over the last handful of seasons. They might be taking a more focused approach in 2023, however, with the rumour being that their presence will be cut down to just two teams. Currently, there is Muc-Off, 100%, Dorval, and Les Orres. An inside source told us to expect 100% to go, and it's mere speculation, but with Cécile Ravanel's history in cross-country, we could see Commencal Les Orres still existing, albeit it supporting their cross-country efforts.

Ravanel works closely with Pauline Ferrand-Prévot, and was even recently seen riding a prototype Commencal cross-country bike with the world champs name on it. We've reached out for comment, but haven't heard anything by publication time.




Jordan Williams on Specialized
Status: Unconfirmed

A handful of junior racers spent the 2022 season blowing our minds, including Jackson Goldstone and Jordan Williams. Goldstone is likely to be on a V10 next year and just took a remarkable win at Red Bull Hardline, but it's Williams who won the World Championship, as well as a remarkable nine-second victory at the finals in Val di Sole, Italy, to wrap up the year. For some perspective, Williams actually set the fastest times of the day in both qualifying and the race... including the pro men's times. Yes, there are asterisks (different times of the day, different conditions) but still, it's not crazy to think that Williams (and Goldstone) could be challenging the likes of Bruni and others for World Cup wins in 2023.

A source on the World Cup series has told us that Williams, who's contracted by the Madison Saracen Factory Race Team, could be riding a Specialized in 2023 on their Gen-S development program rather than beside Bruni on the factory team. We've reached out, and will let you know once we hear more.


187 Comments

  • 286 6
 A hardline series would be lucky to make it 5 rounds. How many people were injured in the practice week for one event and look how many crashed in the event to some degree. It would be more like a last person standing series.
  • 79 0
 The final stage would be pretty boring, with no one standing anymore.
  • 65 1
 I think if they were to make it a series it would be more akin to normal World cup racing. Considering the effort and land requirements a hardline-style event would have, there are not many places that would want to hold an event with purpose-built 40m jumps that will only be ridden once
  • 12 3
 It would be interesting to know if the percentage of riders down is the same as a rough WC track like Val Di Sole. Seems like we just know about every rider who crashes at Hardline because of the small numbers but its probably similar to a regular WC week with a couple-hundred riders.
  • 10 0
 @vinay: Just rename it to 'last man standing'.
  • 48 1
 Red Bull just has to televise the IXS cup and do a few races in March-May and July-August. The best teams will gladly join making it as big as the World Cups...
  • 19 0
 It wouldn't be hard for Redbull to create more favorable terms for the event sites and pull in places like Whistler along with some Southern Hemisphere events and create an alternative to World Cup. As an example look at what Liv Golf is attempting to do against the PGA Tour.
  • 9 4
 I don't see a Red Bull Hardline Series with tracks mimicking the monster we saw last week, as it simply isn't realistic. But with the first World Cup not starting till June, there is no way Red Bull isn't eying that pathetic schedule and will be looking to fill it with a short DH series. Of course they will need to include the women and they will have to offer up some real prize money to the riders for once, but I see this as a forgone conclusion.
  • 7 10
 I don't think I would watch it for risk-of-injury reasons
  • 13 0
 I picture its likely the other tracks being a little easier than the current hardline track- still very, very hard, but both Redbull and the Athertons probably want to keep the prestige of the current track as the flagship track, perhaps using it as a finals track. Plus, it might actually decrease injuries if the riders can ramp up the size of features over a season vs jumping right into the most insane race track ever built.
  • 5 0
 @Jacquers: That'd be even more horrible. They just continue to add rounds until all riders (or only the men, apparently) are out with injury?
  • 3 0
 I agree. It’s a fantastic one off event is great, after the season and the riders who want to take the risk. I have a feeling RedBull is going to be expanding on the Crankworx platform with some “downhill only” stops. I feel like to be a true rival of the World Cup they would have to be able to get sanctioned by the UCI so the riders would still be able to race World Champs. I do think RB will provide riders what the want in terms of voice and opinions, hopefully they can shell out the dough to truly make something great to compete with the World Cup.
  • 1 14
flag PauRexs (Sep 19, 2022 at 8:57) (Below Threshold)
 Should fusion this series with slope style... A seed run for the slope stylers with points and tricks and a DH seed run with time... Then also some riders could take part into both... and also score into combinated GC
  • 17 1
 @psoluch: THIS.
Expanding the IXS Cup to outside of Europe and broadcasting it on Red Bull TV is the logic way to have a alternative to the UCI World Cup.

IXS,Red Bull,teams,make it work! We're waiting.
  • 13 0
 i'd like a series with different focus. like harline, techline. jumpline, steepline,muddline etc. focus on different trades.
  • 1 0
 and so one, goes for different riders strenght
  • 4 0
 @Jdricks: RB will only do it off they can make money from it. They only lost the tv rights to world cups because they didn’t put enough money up. I’m struggling to see how been responsible for a whole series, which well cost alot more to deliver, will make financial sense to them
  • 2 0
 I’d like to see a Redbull IMBA Hardline.
I wonder if it’d be just a mtn bike trail before they got to it to ruin it.
  • 8 0
 @ct0413: warch Ben Cathros wrap up vid of val di sol, he answers exactly that question, it was something ridiculous like 18% of riders didn't make it to finals, so hardline is actually safer
  • 21 0
 @PauRexs: judged events are lame. Think Olympic figure skating. Riders against the clock is where it’s at, no politics or bs.
  • 1 4
 @nateb: I mean to have booth. What do you loose with? you already have the features.. bring semenuk and company to deliver the show.. so also it would be a series of Rampage, the Slopestyle together with DH/Hardlines... Also many riders here in last Hardline wasn't there for the time.. so give them a chance to shine on tricks/Style..
  • 1 0
 Change it to the Highlander series.
  • 1 1
 Maybe not a Hardline Series exclusively but what if there were a handful of similar events, including Rampage and an urban downhill, and make a series of that? Because I agree, it’d be tough to create 3-4 more sites that are in anyway the same scale at Dyfi and make that sustainable.
  • 4 0
 The last round is adaptive bike friendly
  • 1 0
 @vinay: It would undoubtedly culminate at the Adaptive Mountain Bike World Championships
  • 2 0
 Redbull Downhill World Series! Racing in every continent and proper prize money for racers.
  • 1 0
 @chrismac70: totally fair, I don’t think they could put up as much prize money, but would really have to lean into giving riders what they want a voice. I do think they have the infrastructure to be able to run a whole series though, given how many events they have throughout all sports. And using something existing like crankworx or IXS cup would help that along too
  • 4 0
 @Jdricks:

The uci is the issue with prize money I believe .

Pretty sure they only get like 3700 for a World Cup win

Dakota just won 15k for a us open .

Rampage and joyride pay big money to the winners .
  • 3 0
 @code26: ...and it still will make more sense than electric mountain bike world championships
  • 3 0
 I’m here for a Champery haidline track!!
  • 1 0
 Last man standing
  • 2 0
 @mxmtb: In couple BK LSD we saw Amaury take 3000 € in Europe and something lik 2400 € in states due to taxes being paid there.
  • 2 0
 I don't believe teams would let their riders do a hardline tour before or during world cup. At least the top ones, Specialized, Trek, Commencal Muc-Off.
  • 1 1
 Progression. How many of us progress? Same thing. Progression will find a limit but will find a new type of rider at the same time. Bikes will have to come up with it all too. The young are fearless, tell me how far it can go?
  • 1 0
 @CantQuitCartel: Danny would be there in a hartbeat (if he can sit down)
  • 2 0
 @korev: exactly plus extra points for biggest whip
  • 157 4
 Rumor: Pinkbike is purposefully shunting the U.S. riding scene by failing to provide ANY coverage of the U.S. open DH and Enduro...

But seriously... where is the coverage? There were massive names there and tons of stories... but nothing here?
  • 37 0
 The lack of Fox Open coverage is... really weird. Geez, not even something as lazy as copy- pasting the results?
  • 23 0
 Canadian series received the same coverage.
  • 10 4
 less than 5 "masssive names" in the pro men' field and almost as far east to west coast distance one can get in the US. I'm not surprised by this.
  • 5 0
 Confirmed.....
  • 39 1
 Here's the story of the race IMO- Asa Vermette placed third, behind Dak and Luca, in front of Neko, Grice, and Goldstone. He is 15.
  • 6 0
 @IsaacWislon82: Holy moly! We need an interview!
  • 16 0
 Same with the French Nationals! All we got was Loris's injury and the final results. Considering how dominant the French have been on the WC it seems weird to have no coverage at all
  • 5 0
 @IsaacWislon82: Asa is an absolute animal! Ride with him around Durango area at home
Kids on another level! Him and his father are truly great and genuine people!! Big and bright future
  • 10 0
 Goldstone was even fastest through split 2, by over a second, before crashing out to come in 11th. I thought Pinkbike loved that kid and would want to cover him? Peaty raced! Come on, where is the coverage?
  • 2 0
 @IsaacWislon82: bombed by the lack of coverage especially considering the amazing result of this 15 year old
  • 2 0
 @IsaacWislon82: Nina 1st, Jill Kinter 3nd, Kelly Skelton 4th
  • 3 13
flag mikelee (Sep 19, 2022 at 12:16) (Below Threshold)
 @pisgahgnar: Goldstone crashed…I don’t believe it. Haha the guy always crashes.
  • 3 0
 @mikelee: Not at Hardline, took the win by 7 seconds while the best riders were crashing constantly.
  • 14 0
 Prize Money:
1st - $15,000 (Dakotah and Nina)
2nd - $7,500 (Luca Shaw and Jill Kintner)
3rd - $3,750
4th - $1,875
5th - $937.50

Vital MTB has full results.
  • 2 0
 Full results now on Fox US Open's site:
usopenbike.squarespace.com/2022-results
  • 3 0
 @Roost66: Don't forget 14 year old Aletha Ostgaard in 2nd.
  • 1 0
 @kmo344: Oops, sorry.

I was mostly saying big names most people know, not saying Ostrgaard is a lousy rider at all.
  • 58 7
 How many times must Goldstone be mentioned in the article about Jordan?
  • 7 0
 Yes!
  • 17 5
 It all seemed pretty relative to the story considering circumstances.
  • 2 0
 This!
  • 4 0
 Wait, there was an article about Jordan? Hmmm, missed that one.
  • 35 1
 The Crankworks name was not mentioned once in the Racing Rumour part of the article... Crankworks festivals more than hardline are a better fit than hardline to attract factories, teams, and riders IMO. Now a hardline DH run at a Crankworks festival supported by Redbull with 5 rounds would be very marketable for privateers knocking at the doors of companies. They had Whistler, Innsbruck, Cairns, and Rotorua this season. Should they add a stop in France, in the spring, and one on the US west coast, early in the season and this is pretty much a world series.
  • 3 0
 Except for No Africa or South America..or Asia… so not really a ‘world series’ any more than the current world,cup circuit..
  • 35 1
 I hope not much changes with OneUp (besides more cool prducts), as I have several of their products that we really enjoy. The one issue I had I received excellent customer service.
  • 2 1
 Most notable thing that happened to Santa Cruz when Pon took over was that they ditched their line of single pivot full suspension bikes. Some other stuff happened (like motors etc) but it could be argued that was more in line with what other brands were doing at the time.
  • 26 0
 @vinay: there’s the shared front triangles with stratospheric pricing thing too.
  • 6 5
 Good for OneUp, but looks like profits will be a larger focus than before. Santa Cruz still makes great products but prices sure went up. Guess it's possible OneUp might also go the way of Syncros and become a house brand of the Pon bikes....Let's hope not!
  • 6 0
 @vinay: Santa Cruz ditched the single pivot bikes well before the Pon investment. They kept them around for Sport Chalet here in the states.. Once they shut down, SC killed the single pivot bikes..
  • 4 3
 Time to stock up on dropper spares I guess.
  • 6 1
 @Marky771: Syncros still make amazing products but because they are considered a Scott house brand nobody gives them a second thought.
  • 4 0
 @somebody-else: Well the prices were already in the troposphere, so they did not have far to go.
  • 5 4
 @fgiraffe: budget build Bronson in 2018 was $3899. Today it’s $3949 for a frame only that’s not even a unique design. At this point it’s a catalog brand with expensive stickers.
  • 5 0
 @OnTheRivet: Yup. that was my point....Looks like the Pon brand partnerships have already started:

shop.santacruzbicycles.com/collections/new?page=2
  • 5 1
 @Marky771: OneUp are also available through Yeti and Commencal webstores. The conspiracy grows…
  • 1 0
 @lumpy873: You're sure? I recall it like the Bantam was discontinued the same year Pon acquired Santa Cruz and the Heckler (the proper one) a year after that. Maybe Bullit way earlier, not sure about Juliana/Superlight.
  • 1 0
 @vinay: best I can tell, the Bantam was discontinued in 2015... Quite a bit before Pon was in the picture...
  • 2 0
 @vinay: As I recall, the heckler was the last remaining single pivot in their lineup. It had already been gone a couple years by the time the PON deal came around.

Could be wrong though
  • 3 0
 @lumpy873: Ok, fair enough. I can't tell for sure, just going by these sources:

www.santacruzbicycles.com/en-US/bike/bantam/1 Bantam 2013 to 2015
www.santacruzbicycles.com/en-US/archive/bike/heckler last single pivot Heckler 2013 to 2016
en.wikipedia.org/wiki/Santa_Cruz_Bicycles Santa Cruz acquired by Pon on July 3rd, 2015
  • 3 1
 @stella10: I don't see anything OneUp on the Commencal web stores....But Commencal also sells a ton of other brands and always has. Yeti is team related....Santa Cruz just added OneUp and it's the only non Santa Cruz brand on there...The conspiracy fits!
  • 1 0
 @vinay: I didn't realize the Pon acquisition was that far back... I was thinking of a few of the other deals I guess..
  • 23 0
 Still no more specifics about next years would cup with discovery? Any new or debunked rumors?
  • 5 1
 Pauline Ferrand Prevot at Commencal Les Orres is pretty much a given if Max Commencal wants it to be. Pauline decided to go her own way and was barely sharing pits with the BMC Absolute Absalon team, she spent most of her time with Cecile Ravanel.

For Max Commencal, it would be a return to the XC top flight that he dominated when he was at the head of Sunn. For the Ravanels, I think it is something they can manage. Especially if Commencal downscales to two teams (Mucc Off and Dorval?) in DHI, Commencal Les Orres could focus on XC, especially since Commencal also has an R&D arm in Enduro with the Enduro Project team. It would require the new Commencal XC machine to be made spec for XCO and maybe for Max and his team to develop a hardtail version of it. If a case can be made for alloy to compete with carbon in XC I think Commencal could make a go of it.
  • 3 1
 @NedaSay: Currently, the main rumour in France about PFP is that she'd be joining a brand new women cycling team that belongs to Ineos. I personnaly don't have more information but anyway Commençal is not even possible for XC athlete.
  • 1 1
 @eekamouse: There's loads of rumours regarding the XC scene that this article hasn't mentioned.....
The PFP to an Ineos backed team is the most unexpected.....
  • 1 0
 @eekamouse:

Uh How so... the first bike of the brand was normal/supernormal. Commencal has a new xc prototype bike now being tested by the Ravanels, last I checked they are french.
  • 22 1
 Commencal: The Ducati of World Cup MTB.
  • 18 0
 Andorra could host a Red Bull Hardline event on a track exclusively built out of wooden bridges with rubber mats Big Grin
  • 13 0
 Sweet! OneUp will finally have R&D money to fix the achilles heel of their dropper design: the *non-functional* collar seal that lets all the grease (regardless of viscosity) out as soon as it is applied. Seriously OneUp, I'll gladly buy new seals for both of my post for $50 each if you'll just design something that actually works!
  • 2 1
 Their dropper is I believe made by the same company that many, many other brands use in Taiwan, not sure how easy it is to get them to re-design the seal that is probably used throughout a range of products to various brands, may be completely off the ball though.
  • 4 0
 Yes, have to regrease under my collar every ride otherwise the post gets slow and sticky
  • 5 0
 @justanotherusername: My understanding is that it is the cartridge inside that is widely used across brands, but the rest of the post is their own design. No idea who produces the rest of the post for them though (industry insiders feel free to chime in & complete / correct the picture).
  • 14 1
 Suspect a Hardline series would have to mellow their courses somewhat to get enough guys through the year. Only having 8 World Cups or so leaves UCI wide open to competition.
  • 11 0
 On the world champs broadcast Reece Wilson said that he "was" teammates with Charlie Harrison which could mean one of the two of them is moving on from Trek or he simply misspoke.
  • 10 0
 A friend of mine told me that La Thuile is building a DH track with big a$$ jumps and, of course, steep and technical stuff. No UCI world cup 2023 will be hosted in la Thuile so, if it going to be a RB Hardline series venue? I really hope so
  • 7 0
 as long as they don´t destroy one of their great current trails for it...
  • 2 0
 @JohSch: No they’re building brand new trails
  • 15 3
 I really can’t see World Cup teams letting their riders ride the series. It’s not worth the risk
  • 5 0
 Depends on what gives the brand more exposure.
  • 5 0
 Isn’t the UCI basically akin to the PGA and RB LIV golf if they don’t allow their riders to race both?
  • 3 1
 You mean other than all the WC racers who already do Hardline every year?
  • 9 0
 @src248: A one-off at the end of the season is very different than a series interspersed through the season
  • 4 1
 @src248: At the end of the season. Plus most of the WC don’t turn up. No Minnar. No frenches. Infact most of the top 10 weren’t there
  • 3 1
 @bgoldstone: I’m that car any other series beyond the WC series will go no where. The brands get way more publicity from discovery than rb could ever dream of. Sponsors won’t support riders not going to the sanctioned WC and world championships.
  • 1 0
 It's rarely the podium WC contenders who race (and do well at) Hardline though.

It'd be a great opportunity for a lot of mid-pack riders.
  • 1 0
 @bgoldstone: I bet Specialized don't want their riders get injured in Hardline for exposure and miss good chunk of world cup
  • 5 0
 Maybe RedBull could do for DH what Street League Skating has done for skateboarding. SLS has real prize money, used to be $100,000 for first place. What is UCI now? $15k? I don't know how to finance that without tickets to events and selling broadcast rights, but I would think people would pay $20+ to go to a race.
These guys genuinely risk their lives and should be getting paid.
  • 2 4
 Who is going to put up the cash for those sorts of prize money?
  • 8 1
 @CM999: how much do you think Mercedes is paying UCI to have their name and EQV's all over the courses? Guaranteed it is well into the 7 to 8 figure range. The only reason purses are so small is because athlete's allow them to be.

As an example the purse for the Snow Summit Gravity Games is larger than any UCI MTB purse. Haven't heard of the Gravity Games? Exactly my point...
  • 3 0
 I think it is 3000 for wining 1 race,I had no idea if the WC overall winner had more cash. But yes,they could have big money in a new series,I bet some raider would go there instead WC. WC riders need a team to earn some cash or a bunch sponsors,no real motivation other than prestige of the WC series and the chance to enter in a team,but no big money for the riders. 100.000 for a race would be very cool.
  • 7 1
 @mikelevy Could you please finally stop calling the Polygon prototype bike a "six-bar layout"? It's actually a four-bar layout. Go ask Dan Roberts if you don't believe me.
  • 3 0
 This. So. Much. THIS!
  • 1 0
 You knew what he meant though.
  • 1 0
 @Primoz: Right? At this point it seems more probable they deliberately make this mistake, because "six-bar layout" makes for a more engaging headline. Or maybe it's already gone on for too long to correct it now.
  • 2 0
 @chakaping: I did. Many people don't. And many people will make wrong conclusions from articles like these, as in '6 pivots, 6 bars'. Just like a linkage driven single pivot IS _NOT_ a 4-bar. We somehow managed to get that one into the minds of people... With 6-bar it's all over again.

As for the reasoning, Specialized freaking does it on their own site, calling the Kenevo a 6-bar. The freaking manufacturer!! It's so clear in that case it's a pure, unadulterated marketing move. In the case of Pinkbike it can just as easily be ignorance.The same issue with Specialized being called a 6-bar was also present in the field test videos as well...
  • 5 0
 A Commencal XC bike would be great as the TR is more on the Enduro side of things.
  • 3 0
 i'd be happy with a more trail like TR - current tr frame is 8lbs no shock. hoping the new design sheds a bit of mass.
  • 2 0
 @xy9ine: Yeah exactly, they are missing a trick. Just because they don't do carbon doesn't mean it has to be a tank.
  • 1 1
 @xy9ine: Exactly. I really like Commencal, but in no way can justify a trail bike that weights as much as an enduro rig. Hoping a true 'Trail/TR' frame is in the future
  • 1 1
 The last thing I would want from commencal is a lighter weaker crackier bike.
  • 3 1
 @mcozzy: if you are hammering an XC bike, you have the wrong bike.

Agreed a DH bike shouldn't crack ...
  • 2 0
 Which would seem more feasible... A toned down Hardline series or Redbull throws a little more into the Crankworks series? With the late WC start, getting some more big names to Crankworks may get a little easier if the money is good.. Might be a little late to get the teams there, but some riders might take the opportunity for some fun and some extra money..
  • 4 0
 For the motorsports analogy, the EWS is exactly or quite the same to the WRC, not hardline, which would be more like an extreme enduro in moto…
  • 5 0
 If Commencal are pulling half their DH teams, won't there only be 30 riders left to race in finals anyway?
  • 4 0
 Expanded hardline or expanded DH/Crankworks series.... Combo of both for the ultimate gravity rider/racer!?
  • 4 1
 PON 100% is investing in oneup , I noticed oneup products for sale in The Santa Cruz online store a week or so back and had a hunch something was going on
  • 4 0
 I think yeti are in on it as well, just look at this!

yeticycles.com/gear/detail/yeti-edc-tool-turq

#TeamRumors
  • 3 0
 @Turn-em-and-burn-em: and Commencal…
  • 3 0
 To see what’s ahead with Rob and the Hardline Race Series, ya gotta look back at what was. Long Live Warner!

youtu.be/2ItQzuOUX2w
  • 2 0
 Anybody in the running for the overall DH World Cup title would not enter Hardline due to the risk. I could see a few more Hardline races happening, but spaced out after the world cups end.
  • 3 0
 Bernard Kerr has entered the chat.
  • 14 11
 OneUp sell-out to PON sure would translate to skyhigh prices and poorer customer service in Europe?
  • 8 5
 PON is a good company, we have no problems with brands that got bought
  • 7 0
 Why would it mean any of those things?

Why is it a 'sell out' if owners allow investement in a company they have put almost 10 years of work into?

I really dont get this 'business is evil' opinion that seems so hugely evident in the cycling world - if the investment money gives you a better product they we all win, including the owners who will get to earn a few more bucks from the business, this isn't like somebody would be buying into Hope and taking them away from their core principles (which is where I do think a problem arises)
  • 3 0
 I thought it sounded like Rob Warner was hinting at a Hardline series as he was wrapping up the commentary from Hardline.
  • 1 1
 I don't known if a hardline series is the way to go. They need at least 5 races to make a series and i think their series should be more similar (a competitor) to the world cups as opposed to 5 hardlines which doesn't sound sustainable just from a trail building POV. We have the crankworx series to work from and can make that into a strong DH series and keep hardline as a one off and make it even crazier a la rampage. Just cut down on some of the smaller items in crankworx and have it just DH and slopestyle.
  • 3 0
 Just think, if Polygon starts investing in One-Up also, they can rename the company to Polly Pons
  • 2 0
 Team rumours in September is like Christmas Decorations in September. You guys really gonna milk this till Febuary arent you.
  • 1 0
 Looks like the two french WC rounds of UCI DH are going to be Les Gets and Loudenvielle; Lourdes got the info that they won't host for the WC next season. So Lourdes could be open to hosting a Crankworks or Hardline event.
  • 3 3
 Pon buys OneUp, the best dropper on the market becomes only available in a fancy carbon version……or an even fancier carbon version.

Starting prices at $500, but “lifetime warranty” keeps the fanbois loyal.
  • 2 0
 What about the WC DH moustache movement? Where are the rumors about that in 2023?
  • 3 2
 I’m sure RB would be delighted to own a series where the world champions are sponsored by their biggest competitor
  • 4 0
 Pretty sure they don't care much. The are a title sponsor (they don't "own" it) for a couple more sports events where some notable athletes get their sugar overload elsewhere. At the end of the day, they get props for being a title sponsor for a "different" event in the first place. Not sure about other sports, but I don't see any major mtb and pumptrack events where Rockstar or Monster is the title sponsor. And they likely get most props when they show how they help an injured rider recover. There where competing drinks companies stay silent.
  • 8 1
 Redbull sees themselves as a media company and not a drink company. The drinks are just their funding source.
  • 10 6
 @salespunk: Thats actually the opposite of what Redbull is. They are 100% a drink company and the media they produce is simply just advertising for the drinks. They make all of their money from selling drinks.
  • 4 2
 @sino428: Not sure. I think Red Bull Media House definitely makes money on their videos too. I've got an LG tv. At some point their app ceased to work. Unfortunately you can no longer read the original message as it has been removed, but you can read some of it when you look for "Red Bull app termination LG tv". If you click the links it will be empty, but if you read the description in the search engine you can still read some about it. Their message basically was that mobile apps allow them to gather more data compared to the tv app. Not sure how the LG app was different to the app for Philips and Samsung tvs (as these still seem to be present) but either way that's what I understood.

I can still find this piece of the Red Bull message (external-content.duckduckgo.com/iu/?u=https%3A%2F%2Ftse1.mm.bing.net%2Fth%3Fid%3DOIP.GifcNz4hI0HbO04PtyWeWgHaGe%26pid%3DApi&f=1) but I could no longer find the message from LG themselves.

Mind you I don't judge their actions. They're doing a much better job for the athletes and the sport than all other drinks companies combined.
  • 2 0
 @vinay: I'll try to find a link but I read an article not to long ago that said they still make something like 98% of their revenue from selling drinks. Most of these other activities, events, sponsorships, etc all generate a loss on paper with their real value in that advertising value to the drink itself.
  • 4 0
 @salespunk: No they are a drinks company that’s where they make the money. The media is their marketing department
  • 2 0
 @vinay: if it’s their own series then they will own it and control who is allowed to enter just like they do at hardline. Title sponsorship will cost much more on top of the tv rights so it’s going to have to seek an awful lots of extra tons of drink to make any sense
  • 4 1
 @salespunk: I think its more accurate to say that RedBull created a market to sell their drinks to. When Dietrich started, there wasnt much market interest for his energy drink - so he created one. Events, athelete sponsorships, team ownerships, and media, are all part of the marketing strategy.
I realize its splitting hairs at this point though. At the end of the day, Redbull exists because they made themselves relevant.
  • 2 0
 @sino428 @chrismac70 notice I said "How Redbull sees themselves". Having sold technology to Redbull for a while, this is 100% their company culture. We all know that Redbull makes most of their money from selling drinks and not covering the World Cup for free.
  • 1 0
 @chrismac70: Red Bull controls who enters Hardline? Surely it must be the team who organize Hardline who do that (so primarily the Athertons and their team)?

@sino428: Yeah the links that should work point to the LG website, but LG apparently removed the message. Either way, I indeed haven't looked into numbers so if you found 98% coming from drink sales then that must be it. Too bad, I thought I was actually supporting them by watching WC races, but apparently not. Media income should really be marginal then. I see so many kids (and adults) wearing Red Bull branded merchandise (primarily related to some car racing team), they surely make some money there too.
  • 1 0
 Lets hope Pon does not hike prices. Santa Cruz is a horrid example. I cant afford their bikes anymore. Razz
  • 1 0
 Hardline series would be very interesting - you'd get a good mix of DH racers and Freeriders competing together!
  • 2 0
 New 2023 SRAM Codes?
  • 2 0
 NO DOnT say that
  • 1 3
 What about brunni? Not running the proto demo but only finn.. doesnt that mean that they / he doesnt want to invest resources or time into a project he will not enjoy or be able to share somewhere else?
  • 6 0
 you need to keep up to date on that…
  • 4 0
 bruni raced the mew proto at frech championship last week afaik
  • 4 0
 Bruni talked about this earlier in the season. He said it takes him months to get used to a new bike so didn't want to jump on the Proto mid season as he had his setup dialled already and dint want to take the risk.
  • 1 0
 I think it would be sick to have a televised North American series.
  • 1 0
 Cristobal Vidaurre to Specialized.
  • 1 0
 Red Bull Hard Line World Series Plez Ta My Work Here Is Done
  • 1 1
 Sam Hill to race 1 World Cup this year
  • 2 2
 Commencal and XC efforts.... LOL
  • 3 1
 Max (Commencal) had a very successful XC team when he was running Sunn bikes. Multiple World Cups and World Championships.
  • 4 0
 @OnTheRivet: He did back in the day. They need to come up with some much lighter bikes (sure they can do it) for that to happen though. The TR is is Enduro weight ranges currently.
  • 4 1
 @OnTheRivet: for sure Max can successfully run any team, no doubt there!

But their non-dh specific bikes are not designed as race bikes and are average at best. They're fun like they're designed to be, but They climb like pigs.
So, they better pull some carbon and new suspension layouts out of their butt if they want to compete in xc because their lightest bike is a 30lb hardtail that weighs more than my enduro bike.

But hey, maybe they will make carbon soon. Since they've started charging 6+k for an alloy one, I'm confident they have the R&D money.
  • 2 1
 @OnTheRivet: That's all true, but Commencal and XC sounds like a joke given Max's current 'anti carbon' stance with everything Commencal makes.
  • 2 0
 @DCF: Max doesn't want to use carbon unless they can make it 100% eco friendly for the people at the factory. However they have a prototype XC alloy that is supposed to be on the very light side of light for an alloy frame.
  • 1 0
 Shoulder bum
  • 2 0
 Like a beach bum, but hangs out on the side of a motorway.
  • 3 3
 Too many broken bikes for commencal.
  • 1 1
 Eff Pon
Below threshold threads are hidden





Copyright © 2000 - 2022. Pinkbike.com. All rights reserved.
dv56 0.024731
Mobile Version of Website